Native Viral Loop
Ready-to-use working documents to audit and design viral loops. Not a course, not an e-book — tools. Sit down and do it.
47 diagnostic questions across 10 categories: Sharing Triggers, Invite Flow, Network Effects, Content Virality, Referral Incentives, Onboarding Loop, Retention, Measurement, Competitive Positioning, Strategic Roadmap. Score each 1-5 and get a total Viral Health Score out of 235.
5-tab Google Sheets dashboard: Weekly Input, K-Factor Dashboard with auto-calculated formulas, Cohort Analysis, Channel Breakdown, and Experiment Log. Track invites sent, conversion rates, cycle time, and K-factor week over week.
25 proven viral mechanics — each with description, real-world example, best-for product types, complexity rating (1-5), and numbered implementation steps. From referral rewards to collaborative workspaces to embedded widgets.
One-page Figma template with 8 sections: trigger event, user action, content created, distribution channel, recipient experience, conversion mechanism, new user onboarding, and reinforcement loop. Map your viral loops visually.
Week-by-week plan from initial audit to viral loop launch. Week 1: Audit & Score. Week 2: Design & Prioritize. Week 3: Build & Instrument. Week 4: Launch & Measure. Clear milestones, deliverables, and success criteria.
Q1. What is the specific moment in your product where a user gets value for the first time? Describe the exact screen, action, or outcome. If you cannot name it in one sentence, you have a clarity problem before you have a sharing problem.
Q3. Does your product create artifacts that users naturally want to show others? Examples: a generated report, a completed project, a score, a visual output. List every artifact with external show-off value.
Q12. How many steps does it take for an existing user to send an invite? Count every click, every field, every confirmation. If it's more than 3 steps, you're losing 50%+ of potential inviters at each step.
Both referrer and referee get value. Example: Dropbox gave 500MB to both sides. Best for: SaaS with clear usage units. Complexity: 3/5.
Product requires inviting others to get value. Example: Figma — designers invite developers to comment. Best for: productivity tools. Complexity: 4/5.
User output carries product branding. Example: "Made with Carrd" on landing pages. Best for: tools with public-facing output. Complexity: 1/5.
You know organic growth matters but don't have a structured way to find viral potential. The 47-question workbook diagnoses your product in 2-3 hours. The 30-day checklist gets you from audit to launch.
You need data for leadership — not a deck of ideas, but a scored audit with prioritized recommendations. The Viral Health Score gives you a baseline. The K-Factor Tracker proves impact.
You need white-label frameworks for client engagements. 25 mechanics with implementation guides. A canvas for workshops. A tracker to show results. Charge $5K+ for an audit that costs you $299 in tools.
47 diagnostic questions. 25 proven mechanics. A tracking dashboard. A visual canvas. A 30-day plan. Everything you need to find and build viral loops — in one kit.
Coming Soon — $299* Prices net (excl. VAT). VAT based on your country at checkout.